Strategies for rural marketing
Modern Media: Selecting Media Mix—Radio. Television. Print Media. Cinema hall. Outdoor. POP. Music Records. Study Classes.
Marketing plan of the client
Business plan for setting up an agency
Traditional Media- Puppetry, Dance-Drama, Rural Specific Art forms like ‘Harikatha’ etc. Decorated Bullock carts. Folk Theatre. Demonstration house to house. Hats and Mela. Wall paintings. Posters. Agricultural Games.
